What Does ChatGPT Say About You? · Live Webinar

Proof, not theory

I practice what I preach. Here's my own scoreboard.

#1the name AI recommends most in B2B messaging

12% → 19%our grounded AI visibility, climbing weekly since June

And I got there without more content, ads, or tools ... I got there by telling the truth. I'll pull up the live dashboard on the 29th.

Who this is for

For the leaders on the hook for the story.

B2B CEOs and founders who lead their own marketing and sales teams ... the ones ultimately accountable for how the company gets understood.

B2B CEOs Founders Leaders who run marketing & sales

51%

More than half of all web traffic is now bots, not humans.

For the first time in history, the machines outnumber the people online. Your buyers aren't the only ones reading your website ... the AI is reading it too, and forming the answer it hands your buyers.

Source: 2025 Imperva Bad Bot Report.

Why this matters now

When someone asks ChatGPT about your company, it answers from everything it has read about you.

Across the web, in every corner you forgot you had. Your homepage is just one small input. Your buyers, your prospects, your investors ... they all ask AI to summarize you before they ever talk to you, and it answers with whatever it absorbed.

Here's the move almost nobody is making: train the AI you use on your Magnetic Messaging Framework ... your documented truth about what you sell, and for whom. Then publish from it, everywhere. That same framework is what trains the public LLMs your buyers ask. You teach your own AI and the world's AI the same true story.

Controlling that narrative, on purpose, is the highest-leverage move in marketing. It's how the machines describe you the way you'd describe yourself, in every room you'll never be in.

Train the AI you use on your Magnetic Messaging Framework. The same framework trains the AIs your buyers use.

What you'll walk away with

Five things, in 40 minutes

No slides full of theory. We pull up real companies and work the problem live.

Your actual AI footprint

See, live, what ChatGPT, Perplexity and Gemini really say about real companies, maybe yours, versus their competitors.

Why AI buries good companies

The three patterns that get you described as forgettable: AI-Parmesan, the Context Vacuum, and Solution-Centric messaging. Spot them in your own footprint.

One framework trains both

Your Magnetic Messaging Framework trains the AI you use and the LLMs your buyers ask ... one documented truth, repeated until the machines all tell the same story about you.

The 5 surprises from our 2026 report

We'll reveal the top five surprises from The State of B2B Homepage Messaging 2026, then show you how to score your own homepage against them with the free Brand Signal Score.

A move you can make this quarter

A concrete starting point to take control of the story the machines repeat about you, instead of leaving it to chance.